Despite two decades of promoting Las Vegas wedding shows, Debra Hansen, always gets butterflies, immediately before one of her Bridal Spectacular wedding shows. She works hard to fill the room with quality exhibitors, promotes heavily to get a good turnout of brides, and wants the bride-exhibitor experience to be good for all involved. Judging by the experience this past weekend, the butterflies are long gone.
Bridal Spectacular runs an unusual schedule: Friday evening and all-day Saturday. It has developed in an excellent 2-day format that doesn’t overwhelm the exhibitor like so many Saturday-Sunday shows, do. In the two days, there are three fashion show presentations which serve as a magnet for the brides, and a breather for most exhibitors.
In walking the show, I look for both familiar and unfamiliar faces, as well as interesting and effective presentations. In a veiled exhibition area, placed between the fashion show are and the exhibits stood displays of eight tablescapes.
One that stood out, was an abundant cake table from Simple Elegance in Cake Design by Dane Bethea (shown left).
In its own way, the scaled-down cupcake centerpiece candelabra (shown upper right) by Gimme Some Sugar, sparkled at their booth.
These sweet presentations demonstrate similar inspirations, yet different scale and execution, both non-traditional.
Bridal Spectacular is a member of Bridal Show Producers international and also publishes a wedding magazine.
Andy Ebon
The Wedding Marketing Authority
